The Data Asset & The Way You Do It

data asset

Murray Pratt

I had a discussion with one of my new colleagues yesterday and he spoke about the importance our transportation management software plays in creating value and equity for the owner(s) …

The ‘With’ Software Company

Tailwind Transportation Software

Murray Pratt

  It become clear to me years ago that one of the biggest distinctions in life is doing things ‘with’ someone versus doing something ‘to’ someone. That learning was formed …

Client Server Software Pizza, Pizza


Murray Pratt

“Thanks for coming in, what would you like” “I’ll have a slice of that Hawaiian, please.” “So, do you want a small, medium, or large?” “Well… I actually I just …

Getting Unstuck

Big 4x4 pushes its way through the mud in a mud bog.

Murray Pratt

You know sometimes when you get stuck? Doing the same thing, the same way over and over again; hoping for a different result. And then you get stuck listening to …