In the beginning, The Highway God created the Heavens and the Earth – and, of course, the Department of Transportation. Now, the nation was formless and empty, darkness was over the surface. And then, Eisenhower declared there should be an Interstate Highway System.
ON the SECOND day, the Highway God said, “Let there be lights!”
And then, there were lots of lights. Traffic lights, street lights, sign lights, flashing lights, reading lights, and the Northern Lights.
And then the Highway God said, “Let there be evening, and let there be morning.”
And then, he created days and night…but, more importantly, he created e-logs and a 34 -hour re-start rule.
Then the Highway God said, “Let the land produce vegetation: seed-bearing plants and trees on the land that bear fruit with seed in it, according to their various kinds.”
And it was so.
And then, the Highway God made sure there were trucks, dry vans and refrigerated – all there to take all this bounty from farms to warehouses to stores to the tables.
And then the Highway God said, “Let the land produce living creatures according to their kinds: the livestock, the creatures that move along the ground, and the wild animals, each according to its kind.”
And then, the Highway God created truck drivers (and dispatchers too!), but he didn’t say they had to like each other.
Then the Highway God said, “Let us make mankind in our image, in our likeness, so that they may rule over the fish in the sea and the birds in the sky, over the livestock and all the wild animals, and over all the creatures that move goods along the ground.”
Then the Highway God created the FMSCA!
The Highway God blessed them and said to them, “Be fruitful and increase in number; fill the earth and subdue it. Rule over the fish in the sea and the birds in the sky and over every living creature that moves on the ground.”
Then, the Highway God said that in order to be fruitful and multiply, you will need to have a solid trucking software platform in place. He said that it’s no use adding more trucks to run more loads if you don’t really know how to become profitable.
Thus, the heavens and the earth and the modern day trucking and freight brokerage industries were completed in all their vast array.
By the seventh day, the Highway God had finished the work he had been doing; so on the seventh day he rested from all his work. Then, the Highway God blessed the seventh day and made it holy; because on it, he rested from all the work of creating that he had done.
But then, unfortunately, the Highway God created ‘paperwork.’ Which pretty well made the 7th day of rest virtually impossible for people in trucking industry. And especially so for Eve…who had no time for making any more clothes from her ‘Fig Leaf’ collection, for making apple pies for her kids, or going to see her kids play football, hockey, piano, or baseball.
Then, the Highway God realized his mistake and he invented online Trucking Software and online Freight Broker software so that people who worked so hard on the other 6 days of the week could enjoy at least one day at home each week to spend time with their families.
And then the Highway God saw ALL that he had made, and it was very good.
The END…er the BEGINNING.
Ps: Stay tuned next week when Adam in Operations, and Eve in Administration, go out for a bite together and discuss how to conform to the new company dress policy.
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